'I feel sometimes like we're the David who's starting to really have a go at Goliath.' In this version, Goliath is Temecula and David is the San Diego winery scene. That's the take of Mike Weber, the general manager of Orfila Vineyards & Winery and president of the San Diego County Vintners Association. A few times in a recent interview, he expressed bemused frustration that San Diego's wineries are sometimes overlooked by local wine drinkers and revelers.
Hiring an events specialist was a logical next step for the 30-year-old winery, given a jump in demand for events as the COVID-19 pandemic waned, Weber said. 'We had been getting quite a bit of interest through phone calls and email, and we just weren't really equipped to do it,' Weber said. These days, he said, 'we are seeing an ever-increasing amount of bookings.